Exposed: How to Make Money Blogging
Blogging is an effective strategy for businesses of all kinds.
It’s easy to do and if attractive enough, can bring you visitors for years.
If you’re in it for the money, a blog post can even bring you signups for your business for years.
People are always asking the question “how can I make money blogging?” Especially with popular blogging platforms out there like Empower Network and Pure Leverage coming onto the scene and it’s affiliates started spamming their links all over social networks and through email.
I’m not dissing on either one of these products in fact, they are both top notch for blogging. I will discuss this more in a minute when we get into using paid blogging services.
First, let’s get into what it takes to make money blogging.
The Step-by-Step Process of How to Make Money Blogging
Haha, anybody else remember this show from the 90’s? Personally, it used to be one of my favorites. If you like old shows like “Step By Step“, you should definitely consider checking it out.
Step 1: Find a Blogging Platform
Obviously the first thing you are going to wanna do is find a platform to blog on. There are several free services to choose from and like I mentioned earlier on paid ones.
There is not really anything wrong with using a free blog, but if you want to look like a more professional marketer you should consider using a paid platform.
You see, branding yourself and your blog is one of the most important aspects because it builds trust with your site visitors, potential prospects, and the search engines.
Free platforms will typically always leave a watermark (the websites name) at the bottom of your blog.
I mean if you really put yourself in the place of the buyer of whatever you’re selling and you came across two websites would you choose the one on a free platform with a big ugly logo, or a clean professional looking site that’s independently built around one brand?
All you have to do is install a simple WordPress blog for the one time price of a domain name ($0.99-$10.99) and hosting ($3.99-$12.99) every month. This is highly recommended.
If you have a little more to spend and would like a self-hosted blog that’s already set up for you and ready for you to start blogging right away, you can check out one of the paid blogging platforms I brought up earlier.
If you’re just starting out though and have little to no money to spend, just go with the free service until you can upgrade to paid.
Some of the best free blogging platforms you can use include:
These sites all have a high page rank and your content can rank very well with one of these free platforms as long as you stay consistent. I have a friend with an Anime blog that used Blogger for 4 months straight and her content is ranking for some pretty competitive keywords in the anime niche.
The main problem with free sites is that you don’t own the content so you don’t have full control over it.
If something where to happen to one of those sites there’s not much you can do, so it’s best to invest a little extra money into the ownership of your own blog.
But more importantly, with free blogs you don’t own the content.
Since you don’t pay to host the site, you don’t own it.
Sucks I know, but I guess to you’ve got to pay to play 😉
Step 2: Choose How You Want to Monetize Your Blog
There are several ways to make money with your blog, but it’s really best to choose one strategy at a time and master it before moving on to another.
Some of the best ways to set your blog up to make money include:
1.) Affiliate Marketing Programs
These are programs that pay you to promote someone else’s products and allow you to earn a designated commission for each sale.
There are a variety of programs that you can join for free and others with paid monthly memberships. The main difference between these is the training you get with paid programs.
The higher level of training you pay for, the more training you will get to help you get started making money with your blog. Programs like Empower Network and Pure Leverage offer blogging for a monthly fee but the training you get is immaculate.
Different niches will have different kinds of affiliate programs. Make sure to do your research on any program before joining and look for legitimate reviews from other affiliates if possible.
I know you’ve seen ads on the around a lot of pages while surfing the internet. These are what we call PPC (pay-per-click) ads, and allow you to get paid whenever someone clicks an ad on your site.
You can read a detailed post about Adsense that explaining everything here.
3.) Niche Blogging
If you are really passionate about something or just know a lot on a certain subject, you can created what is called a niche blog. As an example, let’s say you’re a tv buff and want to start a blog related to this.
You could use Amazon in this case too and write reviews on popular tv shows, cartoons, whatever and naturally place your link in the review.
You could also create an affiliate account with Hulu or Netflix and get paid a commission each time you refer a new person to sign up.
4.) Sell Your Own Products
I know many bloggers don’t have their own product (yet), but it’s definitely something to consider in the future.
This is a better option for offline business owners that want to expand online and people that are already making money.
5.) Blog Flipping
Once you get really good at creating blogs that are interactive and creative, you can start turning them around for a profit by selling them on sites like Flippa, Digital Point, and GoDaddy.
Start off making simple sites and selling them for a lesser price, or if you have money to invest already you buy a blog, grow it, and flip it for a heftier price.
Step 3: Research Keywords for the Foundation of Your Blog
There is quite a difference between simply writing a blog post, and posting on purpose.
We want to write every post for a specific purpose, not just for the heck of it. Rather, we want to write a blog post that relates to something we’re selling instead of writing just to produce content.
For example, you would be more likely to make money by creating a post around heartguards for cats as opposed one with silly pictures of cat body guards.
Before we can start writing any content, we need to do a little research on the keywords that we will be trying to rank in the search engines for.
You can do this by using the Google Keyword Planner, which will show you how many searches a keyword gets per month.
When first starting out, it’s best to target searches with low competition that have at least 3,600 local monthly searches.
Throw your keyword into the Google keyword planner and search around for different variations of it. As seen in the picture above, the tool gives me other suggestions like heartguard without prescription. Adding words like will help you find keywords with low to almost no competition in some cases.
Find 5-10 keyword phrases and write five to ten different blog posts around each of them.
Step 4: Learn the Basics of Blogging
Blogging is all about presenting value from your creative point of view and keeping people interested. People love interactive content and you want to keep them coming back for more.
With this being said , there’s a specific way you want to structure your blog posts to attract people and get ranked in the search engines.
For starters, always remember to be yourself when writing. You have to talk to your readers like you’re talking to your best friend. Craft your own style so your blog will stand out more.
People want to read creative content, not stuff that resembles your homework from when you were in school.
When writing a blog post, you want to have the keyword in there naturally and use it’s synonyms as well. Use the keyword in the title, description, and Header tags (H1, H2, & H3).
Some people will tell you to bold, underline, and italicize your keyword, but it’s honestly not imperative.
Try to write at least 400 word posts, but of course the longer the better. People love to get their hands on long blog posts that give them an extreme amount of value.
Include an image that is relatable to the topic of your blog post and set the alt tags and title. If you’re not sure how to add images to your blog posts, this video should help.
Adding videos to your blog will help with creating interaction on your blog. You can add videos that are relevant to your content like , or you could even write a blog post around a particular video.
Step 5: Optimize Your Blog Posts With SEO
What’s the point of even creating content if nobody will ever see it, right? This is why you should optimize your blog posts with SEO (Search Engine Optimization) or in simple English, prepare your post to rank in Google, Bing, or Yahoo.
There are 2 forms of SEO, which are On-page Optimization and Off-page Optimization.
On-page SEO pertains to the what I was talking about back in step 4, where we optimized our blog post while we were writing it.
You don’t want to optimize every post like this though. Only spend your time optimizing your “purpose posts” that are structured around ranking, and throw in some non-optimized posts to make your blog look more natural.
Off-page SEO pertains to promoting your blog to outside sources like:
-Social media sites (Facebook, Twitter, Linkedin, Google+)
-Social bookmarking sites (Digg, Reddit, StumbleUpon)
-Document Sharing Sites (Slideshare, Docstop, Filezilla)
It also includes a process called backlinking, the process of linking one site back to another through a different series of both free and paid methods.
What you should know above all is that not all backlinks are created equal.
Some links are of higher quality than others. The quality of a link is determined by a sites pagerank and the amount of trust it has.
PageRank basically represents the amount of authority a site has. To put this in better perspective, Facebook is going to have much more authority than a site that’s brand new. Facebook also has a lot of trust built with Google because of it’s HUGE amount of social interaction everyday.
Social signals are becoming one of the biggest determining factors of how well a site or it’s content ranks, so promoting your posts on social networks like Facebook, Twitter, Google, etc and try to get as many likes as you can.
Also start creating engagement and interaction within your content.
Ask your readers questions and give them a call of action to like and share your content.
Think about it for a sec. When you consistently share your content that provides value or solves a problem, people begin to like and trust you and what you say.
Once this happens, they will share your content with their friends which would automatically get you more exposure and people will begin to friend you on Facebook and want to know more about what you do.
So go on, give the people what they want. It works. 🙂
Step 6: Re-Purpose Your Content
When you have a good piece of content, you want to strive to get it out in the internet world in more than one way. This means transferring your content from one format to another.
So when you write a blog post, turn it into a video of some kind. You can either get on camera and talk about your keyword or make a simple powerpoint presentation and record yourself reading the content and throwing in some extra commentary.
You could also turn your blog post into a document and post in on a Document sharing site like I already mentioned earlier. In order to do this you will need to transfer the format into a document in Microsoft Word or turn it into an e-book with sites like Zinepal.
Simply copy and paste your blog post into either program and then take that file and upload it to sites like Slideshare.net.
Also, you can rewrite your post a bit to make it more unique and stick it on sites like Blogger, Blogspot, Squidoo, IBOtoolbox, or even your own blog.
I think you get the idea by now about spreading out your content for more exposure. Remember to make each submission unique as you can because Google hates duplicate content and will punish you for it, so just keep it clean.
So there you have it. Over 2200 words I have shown you “how to make money blogging” through the best strategies that are working right now.
If I have kept you’re attention until now, thank you so much for reading through this whole post. I really hope you got something out of this and if you did, please feel free to share with your friends or someone that may find this interesting.
Now that you know how to set your blog up to start making money, you need dive deeper into promoting your blog so you can get more visitors. Find out the best and most effective ways to promote your blog.
Thanks for stopping by today. Take care until next time!
To Your Blogging Success,
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